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Case Study: Ecomm Videos
Commercial Production
Budget Range: $600K
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The Client
Weissman Theatrical
Saint Louis–based youth talent and dancewear brand
Services Delivered
Our team handled all production logistics, including:
Line Producing & Unit Production Management
Budget development & cost oversight
Crew sourcing across wardrobe, art, glam, lighting, camera, and production support
Specialty sourcing:
Choreographers
Retail product stylists
Catalog-savvy production artists
Compliance with California youth labor laws in collaboration with Weissman’s casting director
All assets delivered on hard drives, post-ready
Project Scope
We managed a full crew and daily cast rotations, including youth talent, in both studio and on-location environments. Our team handled everything from budgeting and scheduling to on-set execution with full compliance for working minors.
10-day commercial production in California
$600K total production budget
Full-scale physical production for eCommerce, catalog, and promo media
Cast & crew headcount: 50+ per day including minors
Locations
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Behind-the-scenes
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See how it played out in the final visuals.
The project was fully executed on schedule and within budget, delivering over 1,000 photo and video assets, with all youth talent properly permitted and coordinated, resulting in a successful multi-year collaboration for Weissman's FY25–FY27 campaign launches.
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